TV Studio is a live platform for designing, simulating, refining, and documenting next-generation TV and mobile media app experiences. Give product, design, and engineering a shared environment to shape the experience together — before a single line of production code is written.
Traditional design processes rely on static wireframes, fragmented documentation, and repeated handoffs between product, design, and engineering. TV Studio replaces all of that with a live, operable environment where teams can build screens, configure content structures, preview interaction behaviour, and produce clear delivery outputs — from a single source of truth.
The result is faster iteration, better alignment, and far fewer surprises when development begins.
Replace scattered notes and static screenshots with a working model of the product experience. Every team member sees the intended behaviour — they don't have to guess at it.
Adjust structure, layout, card usage, and content presentation in one place — without waiting for a full production build cycle or a new round of design files.
TV Studio creates a shared reference point for decision-making, review, and sign-off across product, design, and engineering — everyone working from the same live model.
Generate wireframe-style outputs that make requirements unambiguous for development and QA. Grant engineers and testers direct access so they can review all artefacts inline, reducing the design-to-code gap.
TV Studio is structured as a set of practical creation and control tools that let teams define the experience, preview it, and prepare it for delivery.
Organise projects by target device or experience type. Live View reveals the core working environment, showing the interface exactly as it would appear on the device. Teams can interact directly using on-screen controls, mouse input, or cursor-style navigation — no prototyping tool required.
Define the full screen structure and navigation foundation. The Rail Manager lets you configure content rails — their type, ordering, and presentation logic — making it straightforward to shape discovery surfaces and browsing behaviour across every screen.
Choose from a catalogue of hardware-accelerated card types — portrait, landscape, wide promo, live channel, and more — each purpose-built for TV and mobile media interfaces. Configure navigation menus and movement structures so the experience is intentional, consistent, and easy to validate before development begins.
Switch the interface into blueprint view to inspect layout and structure with greater clarity. These views are particularly useful during design reviews and requirement sign-off. Wireframe outputs can be exported, giving engineering and QA a precise visual reference to work from.
TV Studio ships with a comprehensive catalogue of hardware-accelerated card templates — from portrait posters and landscape thumbnails to live EPG cards, wide promos, and square hub tiles. Each card is purpose-built for broadcast-quality TV and mobile media interfaces, with defined interaction states and configurable metadata layouts.
TV Studio goes beyond fixed page layouts. It can model adaptive experience systems where the home screen changes dynamically according to viewer persona, time of day, or viewing context — the kind of intelligence that defines modern entertainment platforms.
This makes it possible to design, validate, and communicate more nuanced product decisions: which rails surface first, which CTAs take prominence, and how the interface shifts between morning news, prime-time drama, and live sport.
One of the most common failures in digital product delivery is the loss of intent between teams. A requirement that seems obvious in a design review often becomes ambiguous when translated into tickets, layout notes, and implementation assumptions. TV Studio closes that gap by turning the intended experience into something visible, navigable, and reviewable — before development is complete.
For engineering and QA, this means less guesswork and fewer clarification loops. For product and design, it means greater confidence that what gets built will actually reflect the intended experience.
TV Studio does not treat design as a fixed deliverable handed over at the end of a process. It treats the experience as something living — to be explored, tested, refined, and communicated with far greater precision than static files or written specifications allow.
That makes it valuable not only for designers, but for product managers, engineers, QA teams, and senior stakeholders who need to see, understand, and approve the experience before it is built.
Move from concept to live simulation, from iteration to documentation, and from design intent to delivery clarity — all within a single, shared environment. TV Studio is the fastest way to get every stakeholder working from the same picture of the product.
